Bachelor of Mass Communication at  Africa Nazarene University

Bachelor of Mass Communication at Africa Nazarene University Course Description

In response to market needs, the Department of Mass Communication at ANU prepares students for careers in electronic and print journalism, public relations/corporate communication, book publishing and advertising. The department offers hands on experience to our students in our electronic studio and print laboratory.

Bachelor of Mass Communication at Africa Nazarene University , course Objective

To give the student knowledge and understanding of the theoretical issues and practice of Mass Communication.To develop within students an understanding of the societal role of communication through the media.To enable students to apply and interrelate the theoretical and the operational aspects of mass media communication. To prepare the student to recognize and apply the principles and concepts of effective communication in various settings (church, corporate, community), and to address unique problems at the individual, communal, institutional and organizational levels. To develop an understanding of the complex issues of mass media communication ethics.To understand the full scope of mass media communication - newspapers, magazines, radio, television, computers, film, books, direct mail, electronic mail; and to understand their relationship to one another and the society. To develop basic skills in news writing, reporting, editing, graphics, and consumerism in print, and/or electronic media. To prepare the student for further study in communication. To prepare students for leadership and managerial skills in communication/media industries.

Bachelor of Mass Communication , Summary

Subject Category Communication and Journalism
Study Method
Sub-category Mass Communication
Duration 3 years
Certification Bachelors Degree
School Africa Nazarene University
Intake Date

Bachelor of Mass Communication at Africa Nazarene University